I recently read an article in CURBED about the possible demolishing of a NORMS restaurant on LA CINEGA and Rosewood. First, i've probably been to NORMS under 5 times in my life, and every single time it was after a night of drinking, when other options did not exist. Needless to say, I don't really have an opinion on the food they serve, and in all honesty, I don't remember too much. It probably wasn't that great, but that's just assuming shit.
But, the article was not about NORMS itself, but the building that housed it. The architecture of the GOOGIE STYLE, (50's-60's) and one of the real identity markers of Southern California. The style is so fantastic and timeless, by the shear dated quality of it. Yes, it's a contradiction, but the wholly unique attributes make it a style that stands apart. It also was a staple of some of our favorite cartoon designs.
And it's being erased from the landscape as more and more of these cafe's, bowling alleys and motels get demolished. So, maybe it's a good thing to save this little NORMS, but maybe not for the coffee.
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